- Location/Site Selection Analysis: Traffic patterns, area demographics, etc.
- Lease Rates – How much is too much? How much rent should you be paying as a % of forecasted sales? How you can negotiate this important aspect of a start-up.
- Little known strategies that will help you get the most out of your ice cream suppliers. Can they do better? We will let you know if the volume you are/will be purchasing warrants a better price.
- Tricks to help increase traffic, build repeat business. When to promote.
- Help with your customized business plan
- Flavor placement: YES, it matters where you put certain flavors – here’s why.
- 4 secrets you NEED TO KNOW before you buying a used soft serve machine. New ones are expensive and many times it makes sense to go used, but you need to know what to “look out” for.
- Menu Development
- Pricing strategies that will add to your bottom line
- Basics on employee training.
- Proper scooping techniques. This is one of the most important aspects of the business which most people seem to miss.
- Keep your customers coming back.
- Hand Packing Pints, Quarts for take-home. Is this a good idea or is it better to sell pre-packed product?
- Should you have novelties (stick bars, etc.) in your store, or will this cannibalize sales of the more profitable scoop product?
- Should you sell by scoop or by weight?
- How many scoops do you REALLY get out of a 3 gallon tub?
- Can you expect your supplier to pay if your ice cream melts down because of a freezer problem or power outages?
- Deals that seem great on the surface but really aren’t.
- What you can expect a supplier to help you with before you open
- and a ton more….
